Posts tagged Musically

New Ways To Use New Mediums: Italian Band Leverages GIFs To Get Fans Involved

Gifs (small animations / low-resolution film clips) have now become an international phenomenon thanks to specialist platforms such as Vine. However, creatively drawing on the limitations of the format to encourage participation from consumers is a challenge that few have really tackled. Gifs tend to have an inevitably gimmicky appeal, however we’ve found an example… Read more »