Ensure that the music that accompanies the visual part of your campaign is exciting. Invest in the soundtrack. Why? Research has proven that choosing the right music ensures a significantly increased positive reaction to your campaign. Any money spent on a strategically fitting musical element for your TVC will be paid back immediately in higher traction and resonance among your target market.

Our marketing and branding experience, market intelligence, diverse team and music industry contacts mean that we are in the best position to help you to define the SOUND of your brand. For more information, take a look at the project we coordinated with Volkswagen x Jason Mraz.