We’re excited to announce that Wooozy.cn is rolling out its first ever festival to Guangzhou this November! The Wooozy Weekender will bring some of the country’s best bands and DJs together along with some respected foreign talent for a weekend-long rock out. More details will be announced in the coming weeks via our sister brand… Read more »
Coca Cola has an impressive presence on Youtube and has successfully engaged with youths through pop-up events that leverage talents that broke via the Internet. Here is a great example with dancing duo Les Twins. Given the shift toward microfilms and mobile viewing, the same strategy will be just as – if not more- effective… Read more »
According to a recent article from Jing Daily, Chinese millenials believe corporate involvement in key societal issues is a must. Furthermore, they demand to hear about companies’ active citizenship in the news. Read more takeaways from the survey by communications agency MSL Group here.
What is it? “Gideen is the first breed of a new 3.0 music company that aligns economic interests between music makers, music marketers, and music users, simply by working together and sharing future music income.” Gideen claims it offers the following value propositions: Provides a secondary marketplace for music. Shares music income with the people who are able to promote the songs using their… Read more »
Well, commuting just became way more interesting. A new ‘user-made’ radio app called LOOP Beijing has just been launched, with the goal of providing the perfect soundtrack to your bus ride, or at least that’s what we’ve established from the creators: “LOOP Beijing uses the existing infrastructure of public bus transit as a significant space… Read more »